Why we pay on NET 60 terms.

When you request a withdrawal on Skrypte, payment is issued within 60 days. NET 60 is the standard payment term in programmatic advertising, and it exists for good reasons. This article explains what happens during that period and why it ultimately works in your favour as a publisher.

A verification period, not just a delay

The 60-day window is not an arbitrary hold. It is the period during which we audit all traffic, impressions, and clicks associated with your account before releasing a payout. Every metric reported to advertisers goes through a validation process: cross-referencing click data with conversion signals, analysing engagement patterns, and verifying that the traffic delivered matches what was contracted.

This verification is what allows us to certify your inventory as clean to advertisers. Publishers who maintain consistently verified traffic over time are in a stronger position when it comes to CPM negotiations, because we can back their numbers with audited data rather than raw counts.

Fraud protection for everyone on the network

Invalid traffic does not always surface immediately. Some patterns only become detectable after the fact, as we compare behaviour across campaigns, receive post-campaign signals from advertisers, or identify anomalies that were not visible in real time. A payout window shorter than 60 days would not give us enough time to complete this analysis reliably.

Catching fraud before it is paid out matters for all publishers on the network. Advertisers who encounter invalid traffic reduce their spend or exit the network entirely, which puts downward pressure on CPMs for everyone. The verification period is what keeps advertiser confidence high and inventory rates healthy.

The industry standard

NET 30 to NET 90 is the norm across the programmatic industry. Most major ad networks sit somewhere in that range, and for the same reasons: billing cycles need to close, traffic needs to be audited, and advertisers need time to report on campaign outcomes before funds move.

NET 60 is where we landed: long enough to do the work properly, reasonable enough that publishers are not waiting an entire quarter. If you have worked with other networks, these terms will be familiar.

What to expect

Once your withdrawal request is submitted, the expected payment date is visible in your dashboard. We do not adjust that date except in cases where the traffic audit requires additional review, and we will inform you if that occurs. Payments are processed by bank transfer to the account you have registered, with no deductions beyond what is set out in your publisher agreement.

For any questions about a specific payment or the status of a request, reach us at publisher@skrypte.com.